pervasivepersuasion.com::web design::miami florida

Web Design Miami::Website Designer Miami Beach::Search Marketing South Florida

The World Wide Web Consortium (W3C) was established in 1994 to lead the Web to its full potential by developing standards and protocols that promote its evolution while assuring interoperability. Validating web page compliance with these standards and protocols insures that all users--regardless of their culture, language, education, ability, material resources, access devices or physical limitations--have equal access to the resources of your website.

Validation

The importance of HTML and CSS validation to winning web design is frequently overlooked, but should not be underestimated:

• Compatibility. Validating W3C standards compliance assures that your web pages can be properly read and interpreted, regardless of what standards-compliant user agent might be employed. These include Internet Explorer, Netscape Navigator, Mozilla Firefox, all other graphical browsers, text-mode browsers, text-to-speech synthesizers, site robots, language translators and search engine spiders.
  
  
• Coverage. Web pages that can only be viewed properly on select browsers will frustrate visitors and thereby limit sales opportunities.
  
  
• Quality. The primary concern of every professional web designer should be to produce a website that promotes the products and services of the client to all potential customers.

Testing

• HTML. Are your web pages W3C standards compliant? Submit your web pages for HTML validation here:
  
  http://validator.w3.org/
  
  
• CSS. If your website employs CSS (cascading style sheets), and
  it probably should, submit your style sheets for validation here:
  
  http://jigsaw.w3.org/css-validator/
  
  
• Links. Link validation is not an element of standards compliance, but it is certainly an element of quality assurance. Test here:
  
  http://validator.w3.org/checklink/
  
  
• Accessibility. How accessible is your web page content to people with disabilities or those using mobile devices? Check it here:
  
  http://checker.atrc.utoronto.ca/
  
  
• Syndication. If your site has syndicated content, you will find a feed validator for ATOM and RSS here:
  
  http://www.feedvalidator.org/

Assurance

According to a October 2009 W3C Compliance Survey of all web design firms with page one placements on Google, MSN Search or Yahoo for the search term web design miami, only Bruce Arnold's PervasivePersuasion.com was found to have 100% W3C-compliant error-free, warning-free coding.

If the W3C validators (see links above) find errors in your HTML or CSS, then it may be time to consider redesigning your website. If that is the case, then your next step might be to run some web pages from your web designer's website through the validators. If you find errors there, then it may be time to hire a new web designer!

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